WordPress Ad Server (CMAC) - Getting Started - Free Version Tutorial


The Free Plugin

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The WordPress Ad Server free version acts as a fully customized banner rotating service for one site. Banner advertisements can be placed anywhere in a page or post using a custom shortcode or displayed as a customized widget. 

There is no limit for the number of banners that can be made to appear on a given page. Changing the CSS of the banner can be done via a control panel in the admin user interface.



Example

Front-end example - Ad Server WordPress Plugin
Front-end example

Displaying Banners with the WordPress Ad Server Free version

To create and manage ad campaigns, navigate to Admin Dashboard → CM Ad Changer → Campaigns.

Navigation to the Campaigns dashboard - WordPress Ad Management
Navigation to the Campaigns dashboard

Here you can manage and view the basic info about created ad campaigns. To add a new campaign, click the button Create new Campaign.

Campaigns dashboard - Ad Server WordPress Plugin
Campaigns dashboard

There will appear a form for creating an ad campaign. It consists of a few tabs and present options that are available in the Free and Pro versions of the plugin. In this guide we will consider only Options that are available in the Free version.

Campaign Settings

First tab is Campaign Settings, the options are:

Campaign settings - WordPress Advertising Plugin
Campaign settings
  • Campaign Name - Add a campaign name. It is for internal use only.
  • Campaign Notes - Add a note for the campaign. It is for internal use only.
  • Target URL - Add a URL where the site visitor will be redirected to. You can override a URL specifically for each banner within this campaign.
  • Campaign Status - Uncheck this option if you want to pause the campaign.

Campaign Banners

Next tab is Campaign Banners, the options are:

Adding campaign banners - WordPress Banner Ad Management
Adding campaign banners
  • Display Method - Choose the method of displaying the banners:
    • Random Banner - Will display random banner based on banner weight.
    • Selected Banner - Will display only selected banner.
    • Rotated Banner - All banners from this campaign will be rotating. The style of rotating and time of displaying each banner and transition are defined in the general plugin settings. By default they rotate in order one by one as they were added, but you can randomize the order by checking the option Randomize Rotated Banners.
  • Campaign Images - Click the button Select files to add image banners. You can add multiple images. For each image, you can configure Name, Banner Title, Banner Alt, Target URL and Weight. The Weight value is useful when Random Banner is chosen as a display method - the higher the value, the more often the banner will be shown to users.

Once you finished setting up the campaign, click the button Add above or below the form to create the campaign.

Displaying Ad Campaigns On the Front-end

You can display ad campaigns in posts and pages by applying the shortcode  [cm_ad_changer campaign_id=""]

The shortcode has the following attributes:

  • campaign_id - ID of the campaign (required).
  • linked_banner - Define if your banner images should be linked to a URL. Set "1" to enable or "0" to disable. The default value is "1".
  • debug - Allows to show the debug info. Set "1" to enable or "0" to disable. The default value is "0".
  • wrapper - Allows to add a wrapper for the banner. Set "1" to enable or "0" to disable. The default value is "0".
  • class - Allows you to set a custom class for the banner.

Examples of custom shortcodes:

  • [cm_ad_changer campaign_id="1"] - Minimum attributes.
  • [cm_ad_changer campaign_id="1" debug="1"] - Outputs all banner info.
  • [cm_ad_changer campaign_id="1" linked_banner="0"] - Outputs banner as image without link.
  • [cm_ad_changer campaign_id="1" wrapper="1"] - Wraps banners with div tag.
Front-end example - WordPress Ad Management Plugin
Front-end example

Rotated Banners Settings

To configure the general plugin settings, navigate to Admin Dashboard → CM Ad Changer → Settings.

Navigation to the plugin settings - WordPress Ad Server
Navigation to the plugin settings

There are a few tabs which mostly showcase the options that are available in the Pro version only. The options that are available in the Free version can be found under the Rotated Banners tab. The options are:

Rotated Banners settings - WordPress Ad Management
Rotated Banners settings
  • Rotated Banner switch effect - Select switch effect between Fade or Slide.
  • Rotated Banner switch interval - Set the time when one banner changes another one. The value should be set in milliseconds.
  • Rotated Banner Transition time - Set the time that transition takes. The value should be set in milliseconds.

Click the button Store Settings to save the changes.


Why Upgrade to Pro - Differences Between Free and Pro

Free Edition Pro Edition
Run several campaigns simultaneously with unlimited banners Run several campaigns simultaneously
Ads are inserted into post / pages using shortcode
Ads are inserted into post / pages using shortcode
Each banner can have a unique target URL
Each banner can have a unique target URL
- Track impressions and clicks of each campaign. Includes monthly reports and geolocation
- Google AdSense support
- Supports the Ad Server add-on, allowing to display ads in multiple domains
- Mobile-responsive ads
- Restrict by day, maximum clicks or impressions, and more
- Visual editor (WYSIWYG) with HTML support
- Add custom JS activated upon click
- Add video to campaigns
- Notification once campaign stops
No support Plugin can be used forever; one year support and updates

More information about the WordPress Ad Server plugin

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