CM Ad-Changer (CMAC) - Reports - Overview

Reports - Overview

The CM Ad-Changer server statistics module collects data about clicks, impressions and server loads, so you can get a better idea of how your campaigns are performing.

Navigate to the Admin Dashboard → CM Ad-Changer → Statistics.

Reports can be sorted by month, period, client's last request, access log, server load and by groups.

Report by Month

Reports are generated and displayed by Month. This information lists the performance of all banners which were viewed during a selected month and shows the number of clicks, impressions and click-through rate.

Report by Period

This tab lists last requests from all your Ad Changer Clients. Of course, only those clients who have interacted with the server will have their last request shown.

Clients Last Request

Below: Statistics of clients last requests

Access Log

Generates a Full List of Events that are Stored in the Database.

Filtering (by event type, campaign name, and advertiser).
Export of all records to a .CSV file.
Delete selected Access Log.

Below: Impressions statistics.

Server Load

Server Load tab gives you the ability to view a graphical representation of how many requests were made during a certain period of time. This report can be displayed within the following parameters: last hour, last day, last week, last month or last six months.

Report by Group

Below: Group reports statistics.

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